Analytics & Advertising — MediaSafe
Fraud protection →
Analytics & Advertising

Data that works for you — not against you

Big platforms hand out free counters, then quietly sell what they learn to whoever bids highest — often your own competitors. MediaSafe never does that.

30+ years building the internet · no data resold, ever
DATA SOLD TO 3RD PARTIES
0
CHANNELS COVERED
6
YEARS IN THE MARKET
30+
Contextual, video, email, messengers, SMS, ad networks1 dashboard
Your audience datastays yours
Vendor accountabilityenforced
Who we are

More than 30 years in the internet business

MediaSafe was built by people who were there when the internet advertising market itself was being built — not people who read about it in reports. We've seen every scheme advertisers and investors lose money to, from the inside, because we were often the ones asked to fix it.

  • 30+ years of hands-on internet and ad-tech experience
  • We know the grey schemes because we've seen them built
  • Independent — no ad agency, no exchange, no search engine owns us
Founded on
30+ yrs
Agenda
independent
Built ad-tech before "ad-tech" was a word
No exchange, agency or search engine equity
Client data never monetized
Why this matters

The market is full of quiet theft — and you're paying for it

Thousands of sites carry counters and codes from big platforms, collecting data on every visitor. The pattern repeats everywhere: the platform prioritizes the advertisers with the biggest budgets, hands them the richest data — and shows their ads to the audience that was, and could have been, yours.

  • Big platforms rank big-budget advertisers first, by design
  • Your own counter can end up training a model that serves your competitors
  • Your future customers get shown a competitor's ad, through a network you trusted with your data
Your data →
3rd parties
Your audience →
competitor's ads
Search engine "free" counterresells signals
Ad network / SSPprioritizes big spend
"Like" buttons & widgetsquietly tracking
Our position

MediaSafe is not an advertising agency, a search engine, or an ad exchange

MediaSafe is not an ad agency, not an exchange, and not a search engine. We don't hand out a "free" counter so we can sell what it learns to your competitors later. We built a tool for advertisers to see the market honestly — and keep what's theirs.

Your data is never resold

We don't monetize the audience signals your counter collects. No auctions, no data brokers, no "anonymized" packages sold onward.

We have no ad inventory to sell

We're not an agency or exchange with an incentive to steer budget toward our own inventory. Our only product is the tool itself.

Small advertisers get the same tools as big ones

No budget-tier priority. What you see about your own traffic is exactly what you get — full picture, not a filtered one.

Also included

The same counter also tracks your real audience

MediaSafe isn't just fraud filtering — the same one line of code doubles as a full traffic counter, like Metrika or Analytics. No second script, no extra setup.

  • Total visits and unique visitors, by day
  • New vs returning visitors
  • Average time on site and bounce rate
  • Fraud share right next to real traffic — no need to cross-check two tools
Site traffic · last 7 days
Date Visits Unique Returning Avg. time Bounces Fraud
05.071,2848923922.4 min34%18%
06.071,5071,0114962.1 min31%22%
07.071,3929444482.6 min28%14%
Soon+ goal tracking (conversions) — in development
Campaign control

One place to manage and control every channel

Setting up, running and auditing ad campaigns across the channels where your budget actually moves.

Contextual advertising

Setup and control of campaigns in search-based contextual advertising networks, including fraud filtering.

Video advertising

Pre-roll, in-stream and video-network placements — viewability and fraud oversight.

Email newsletters

Delivery, open and click quality, list hygiene for email campaigns.

Messenger advertising

Telegram, WhatsApp, Viber and other messenger campaigns, tracked per channel.

SMS campaigns

Delivery and response quality control for SMS-based marketing.

Ad networks & RTB

Control and audit of programmatic and ad-network placements, SSP by SSP.

Transparency

Who is actually collecting your data

These are the players whose codes and widgets sit on advertiser sites and inventory today.

Unscrupulous ad agencies
Search engines
Programmatic / RTB systems
Ad networks and SSP networks
Auxiliary widgets (like buttons, social plugins, etc.)
Analytics counters with hidden data-sharing terms
Mobile SDKs and in-app tracking libraries
Affiliate networks and traffic aggregators
Beyond the tool

Training and consulting from people who've seen it all

30+ years in the market means we've watched every trick play out — and we teach advertisers and investors to recognize it before it costs them.

Training & education

Internet advertising, marketing, internet security, data security, and ad campaign management and control.

Vendor quality assessment

We evaluate ad and ad-tech vendors so advertisers know exactly who they're trusting with budget and data.

Vendor-selection consulting

Hands-on support through vendor selection and deal stages, from shortlist to signature.

Investor consulting

For those investing in internet or internet-adjacent projects: we assess the technical solution, business model, product relevance, and the team — every angle, every risk.

Campaign audit

Independent review of the effectiveness and transparency of campaigns already in progress.

Promotion strategy

Building a channel presence strategy aligned with the advertiser's budget and goals.

Accountability

Data that lets you hold everyone to account

Clicks, impressions, fraud, goal completion (purchases), geography — the full spectrum, tracked in one place. It's the same data that lets you strictly hold vendors, agencies, ad-tech companies and even investment recipients accountable for what they promised.

Full-funnel visibility

Clicks, impressions, fraud rate, goal completion and geography, tracked side by side.

Vendor accountability

Hard numbers to hold agencies and ad-tech providers to their commitments — not their reports about themselves.

Investment accountability

The same rigor applied to recipients of investment — real traffic and real conversions, not vanity metrics.

30+
years in internet advertising
6
ad channels covered
0
client data ever resold
100%
independent, no exchange or agency ties

See your market the way it actually is

Start with the counter. Bring in campaign control, training or consulting whenever you need it.